Our team and philosophy

CMS MarketingWorks is an event development and management firm specializing in the production of consumer wellness, health, and fitness events in conjunction with media partners.

Our event management philosophy is to produce high quality, entertaining and informative wellness events that meet or exceed the expectations of all participants. The executives of CMS MarketingWorks have been successfully producing consumer wellness Expos in conjunction with television broadcasters since 1992.

We are committed to your success and will be with you every step of the way. The executives of CMS MarketingWorks have been producing the best-attended, highest quality consumer Health & Wellness Expos in major markets from Los Angeles to Boston for over three decades.

exhibition

Principals

Carter M Strickland

Carter has been a senior executive in the events industry for over three decades. Prior to joining CMS MarketingWorks, he was the National Sales Director at Network Events, a health and wellness event sales, marketing and management firm. He was responsible for event management, production and sponsorship & exhibit sales including broadcast media, digital media, print advertising and on-site exhibit space. Prior to Networks Events, he was National Sales Manager at PGI Expositions based in Arlington, VA. In that role Carter’s primary responsibilities included sponsorship and exhibit sales for PGI’s corporate and association clients.

Samuel W Smith

Sam has been a senior executive in the events industry for three decades. Prior to joining CMS MarketingWorks, he was co-founder and CEO of Network Events, a health and wellness event development marketing and management firm. He was responsible for developing and overseeing event partnerships with television stations and professional sports teams in markets throughout the country. Prior to co-founding Network Events, Inc., he was Vice President and Operating Officer for PGI Expositions based in Arlington, VA. In that role Sam’s primary responsibilities included business and event development and the direction of exhibit sales efforts for PGI’s owned and managed Expos.

“We found it to be the most well-organized and heavily promoted expo that we have ever done.”

Pam North

Barham Chiropractic

“It’s definitely exceeded my expectations... For a local regional company like CareFirst, the impact is tremendous.”

Vadim Pogosov

CareFirst BlueCross BlueShield

“It’s the queen of all the events…they have been doing it for a long time and we’re excited to be apart of it.”

Kevin Holowicki

Director, Advertising Media Services, GlaxoSmithKline

“The visibility here is great but it’s also the TV presence, the online presence, it’s all those added features that really make for a great comprehensive package. If you want to get your message out in a variety of forums, a variety of mediums, this is the event for you. I would really recommend this event!”

Andrewa Brands

AT&T, No Texting & Driving Campaign

“We saw a ton of quality prospects at the expo, converted many into consultations and even scheduled several surgeries. We are very pleased that we participated and we would definitely consider it a success!”

Jason Schmidt

Pacific Laser Eye Care

“The expo provides us with outstanding publicity and a great return on our investment…I insist that we’re there every year.”

Tim Williams

NordicTrack / Healthrider

Corporate Profile

The executives of CMS MarketingWorks have excelled in event management and maximizing event revenue for television stations, professional sports teams, corporations and professional associations for over 25 years. CMS MarketingWorks is more than a world-class event development and management company. We have the resources and expertise to help guide organizations through a myriad of marketing and sales challenges. Our solutions include brand development and awareness building, lead generation, social media campaign development and management, as well as sales outsourcing. CMS MarketingWorks can produce bottom-line results for your organization.